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Undertake in-depth research to isolate areas
of weakness and opportunity.
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Work with the Big Brothers Big Sisters Ottawa
team to develop a strategic, budgeted approach.
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Convene industry experts in branding, Web
design/usage, graphic design, and photography.
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Collaborate to create a pivotal positioning
strategy and concept to integrate across all
promotional channels.
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Supervise execution of strategy.
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Provide follow-up recommendations.
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Following a multi-departmental research
project, define graphics approach and co-ordinate
leading experts in design.
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Develop highly adaptable, engaging graphics
that can be easily transferred to published
material, Web pages and onsite signage. |